Highly Visible Advertising Messages That Breakthrough Clutter
Mobile billboards are laser-focused on innovation to keep pace with where advertising and the consumer are headed. We innovate all parts of our business to improve the customer experience, while delivering ever more engaging, immersive, and effective connections with today’s consumers.
Today, mobile billboards go where most other media can’t go. Mobile billboards drive awareness, engagement, and transactions with brands. Mobile billboards have a wide range of advertising formats, it surrounds and immerses hard-to-reach consumers; when they are away from home, where they spend 70% of their waking hours. Mobile billboards are everywhere consumers are.
Mobile billboards are a uniquely creative mediums. When executed well, mobile billboards offer virtually unlimited creative potential and impact. A wide range of sizes and formats offer a blank canvas for brands to deliver uniquely disruptive and engaging consumer experiences.
INTEGRATING OUTDOOR MEDIA WITH DIGITAL, SOCIAL & MOBILE ADVERTISING
Encouraging user participation can increase levels of engagement. Use the larger-than-life creative on your mobile billboard to incentivize action on a smartphone. Calls-to-action could include Shazamable content, Instagram Code, LinkedIn Code, Snap Code, Twitter Code, SMS / texting short-code, QR Code, Website content, and more.
By planning your mobile advertising in conjunction with your outdoor media, you’re amplifying the results of your campaign. Click-through-rates increase on average by 56% when a digital campaign includes outdoor advertising. We can use a combination of geo-fences and ibeacons, as well as personalized segment audiences, to reach the right people at the times and in places that drive the relevance of your messaging.
We believe advertisement needs to be digitally anchored and socially fueled. Based on your specific marketing goals, we can integrate social media into your messaging or provide near field communication (NFC), RFID, Wi-Fi or ibeacon technology solutions. Digital integration ensures consumers receive personalized content on their smartphone and casts a wider net by reaching more people with a multi-channel media approach. We adopt effective, integrative technologies that boost an ad’s performance. Social media amplifies your campaign in a way that adds track-ability to your advertising efforts, producing measurable results.
Paired with geo-proximity targeting, you will reach more of your precise audience while offering highly rewarding content that makes sense in a consumer’s physical world. We are a full service media agency, specializing in outdoor marketing, creative content, and brand recognition. We believe in omni-channel thinking. Outdoor media and digital media go together and will drive results that will cause your traditional media to blush with shame. Outdoor media is interactive, connected, experiential, and strategic. When integrated with today’s digital, social, and mobile advertising, outdoor media helps take your message further.