Significant changes in the digital world appear to change how we all use the internet. The future of voice assistants alters the way many of us search online. This evolution is very real as voice assistance has sprung up in recent years. SEO strategists need to recognize emerging trends in voice assistance and the search statistics to capitalize on its rapid rise in popularity. Here are five predictions about voice assistance in 2020.
Apple Siri Reboot
There has been an explosion of news about a new product from Apple. On all Macs, Siri will become hands-free. Apple is working diligently to make it a full audio app and optimize it to beat Alexa and Google Assistant’s voice listening interface.
Amazon Echo Dot For Free
To bolster purchases by voice, Amazon will start including Echo Dots in Amazon Prime memberships.
The Third Spot
A company will come up with a non-Amazon and non-Google voice assistant solution in hardware. It will be a full AI assistant, with a personalized wake word. There is a lot of buzz about companies like Houndify, Mythic, and Slang Lab. These companies will provide services that are seamlessly integrated into hardware devices.
On the bright side, Google CallJoy is expected to reach out to more businesses to ease inbound calls and transcripts. Google will finally develop a non-creepy and fully compatible Google Duplex version to simplify appointments. It also stops calling Android users, in particular.
EQ Skills and Actions
Brands like Amazon and Google will continue to drive trends as the future of voice assistants takes shape. The battle for market share is very competitive. Voice Assistants will interface into all kinds of industries, ranging from healthcare to finance, and smart homes; and this is progressing exponentially. In order to keep up with consumer demand, businesses are rushing to develop their own voice technology integrations.
Whether any of these predictions will materialize, in 2020 and beyond there is much to be optimistic about the future of voice assistants. Voice technology will not only understand exactly what we’re saying but will also understand how we’re saying it and the context in which the inquiry is being conducted.