If you’re concerned about how consumer needs shape search behavior and drive intent, perhaps it’s time to think about changing your approach.
According to post-holiday sales data, U.S. overall retail sales were flat or up modestly; however, some traditional retailers saw sales declines to varying degrees.
By replacing the technical grind, AI will free marketers to focus on the part of the job that requires the most humanity – engaging and serving customers.
As marketers, we value our special skills, or as I often refer to it, our superpowers. I always explain that my superpower is writing because sometimes it’s easier for me to express my thoughts this way rather than talking (although I have my moments with the gift of gab).
LinkedIn rolled out three new Page tools designed to make it easier for businesses to engage with their customers, prospects, and employees on Wednesday.
No matter if a brand is looking to attract B2B or B2C prospects, PPC is one of the most effective means of achieving this goal.
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