Data doesn’t merely reflect what’s knowable. It’s the fuel of smart, informed decisions. Certain user actions within your app could hold the keys to unlocking greater lifetime value.
Analyze data to identify the types of users of your app -who were most likely to shop in your app. Use insights to revamp your paid advertising strategy for growth.
With optimization of your app campaigns, you can see up to 40%+ relative uplift in retention. Using data to understand user flows, drop off, usage, and retention rates helps inform your marketing decisions, leading to overall higher lifetime value.